This is my LIIAR analysis of the music magazine Q. This has helped me make my own music magazine. LIIAR stands for:
L.-Language
I.-Institution
I.-Ideology
A.-Audience
R.-Representation
Front Cover
This is a front cover of Q music magazine in which the main article is about The Beatles , it uses many forms of media language across the front cover.
Firstly the main story is situated across the middle of the magazine. I think this is effective because it is the largest text which appears on the front cover therefore it is the most appealing feature to the audience. The white, bold font makes it stand out against the supporting articles, so this helps to reinforce what the main feature of the magazine is going to be about. Also it implies the genre in which the Beatles played in. Therefore it could suggests the type of music/ artists which are found in Q magazine.
Secondly the masthead, is situated to the left of the magazine in a red box with the letter Q in white writing. This format is a recognisable icon of the front cover of this music magazine because it hasn’t changed in many years. This is effective as it separates this magazine from the other music magazines and it is an easy title to notice on a newsstand.
Thirdly the main image is of The Beatles, this is because this is who the main article in the magazine is about. I think the image used is effective as it shows the Beatles at a young age. This is a iconic pose of the Beatles, which is also effective as it reinforces who the main article is about. The picture of Paul McCartney and the pull quote are both effective as it shows how he has changed from when he was younger and how he is speaking out about the great times he had , being in the greatest band of all time.
Fourthly all the articles follow the same colour scheme, this makes the magazine look sophisticated and makes it easier to find each article. The colours match each other very well which means the audience can see each article clearly.
Finally the barcode is situated at the bottom of the magazine which is a typical convention. The barcode is also one of the smallest features on the front cover as this is the least important feature for a music magazine. The issue date and price of the magazine are also placed on top of the barcode, this means that is doesn't distract away from the main articles which are more important features of the magazine.
Institution
Q is published monthly, in the UK. The founders of Q are Mark Ellen and David Hepworth, they set up Q in October 1986, because they felt the music press were ignoring a generation of older music buyers who were buying CDs. Q was first published by EMAP media group who wanted to produce a music magazine to a high standard of photography and printing. In the early years, the magazine was sub-titled "The modern guide to music and more". However in Q’s 200th edition, they believed a single-letter title would be more prominent on newsstands. In January 2008 EMAP sold Q to the Bauer Media Group.
Ideology
This magazine shows how we should still remember music from
years ago. The Beatles are one of the most iconic bands in world history therefore Q have chosen to do a large feature on the Beatles as they know how popular the magazine will be. Even though two of the Beatles are dead, so the band are no longer recording songs it shows how there music was
so significant that we still remember them 50 years later. Audience
The audience of Q magazine consists of:
Q T.V.= 293,000 average weekly viewers
Q Radio = 246,000 listeners weekly
Q Twitter = 103,588 followers
Q magazine have a large audience therefore, what is placed on the front cover of their magazine is essential in maintaining their high audience levels.
Also Q has a diverse audience meaning the front cover appears to a variety of people.
Representation
This magazine is about representing different types of music. For example the Beatles have been used to attract an older audience however one of the cover stories is about Paramore which are seen as a younger band who will attract a younger audience. Therefore this shows how Q represent different types of music to suit a larger audience.
Contents Page
Language
This contents page is a across a double page. There is lots of pictures which show the reader who else is in the magazine.
Firstly there is lots of images. This is because it makes it easier for the audience to relate to pictures rather than words. Also there is a separate feature for The Beatles as these are the main artists who the magazine are celebrating. Also the largest image is of Snoop Dog who appeared on the front cover of the magazine as a cover story. This creates continuity from the front cover to the contents page.
Secondly there is lots of colours being used. The colours don't follow a colour scheme but it is clear that the main colours used are red and black. These colours match the masthead which is on the front cover of the magazine so it creates continuity.
Thirdly it is clear that this page is the contents page due to the word 'contents' being the largest text size. The issue date is also shown above the word contents and the logo is also present to reinforce the name of the magazine.
Fourthly the contents page is spread across two pages with overlapping images. This is because Q is published monthly so the magazine has a lot of context to include. Also the image of Snoop Dog takes up more room than the image of The Beatles which is not typical of a contents page. Therefore it shows that the magazine represents stories in a different way/style than other magazine. This is not necessarily a bad thing as it is including images of all the main artist in that months publication.
Institution
(see front cover)
Ideology
(see front cover)
Audience
(see front cover)
The image of Snoop Dog fits into the genre of R&B and the image of Paramore fits into the genre of pop rock. This is an example of how the images used on the contents page match a wide variety of people's taste in music.
Representation
(see front cover)
The contents page is representative of the articles on the front cover. The images are used to represent the main features of the magazine. The other topics within the magazine appears smaller in comparison to the main articles as these are seen as less important and hence the larger images being of the main features.
Double Page Spread
This is the Double Page Spread (DPS) of the magazine. This is about The Beatles as shown on the front cover of this magazine.
Firstly this DPS has one page with text on it and one page with an image. The text about The Beatles which are celebrating the release of 'Please Please Me' and talks with Paul about the making of the iconic album. This is an introduction page before the article begins which implies that the article will be an in depth interview. This text follows a standard font with key words in bold.
Institution
(see front cover)
Ideology
(see front cover)
Audience
(see front cover)
Representation
(see front cover)
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